CRITICAL SEVERITYSocial

Wishbone Data Breach

Verified by ObscureIQ Intelligence

8.0Severity
9.7MRecords
12Data Fields
2020Year

Impact & Downstream Threats

This breach carries critical risk due to the nature of exposed data fields and the scale of affected records.

Primary downstream threats:
  • Credential stuffing against reused passwords across other platforms
  • Identity verification bypass using name + date of birth combination
  • SIM swap attacks where phone numbers are present
  • Targeted phishing campaigns using exposed email addresses
  • Doxxing risk from physical address exposure
  • Social media account targeting and impersonation

Breach Intelligence

EntityWishbone
OrganizationPrivate Company • USA
Breach DateJanuary 2020
DisclosureMay 2020
Records Exposed~9.7M
Attack VectorUnknown
SourceHave I Been Pwned / DataBreach.com / ObscureIQ intelligence
StatusConfirmed

Executive Summary

In January 2020, the mobile app to "compare anything" Wishbone suffered another data breach which followed their breach from 2016. An extensive amount of personal information including almost 10M unique email addresses alongside names, phone numbers geographic locations and other personal attributes were leaked online and extensively redistributed. Passwords stored as unsalted MD5 hashes were also included in the breach.

About Wishbone

Social polling app.

Private CompanyUSAwishbone.io

Data Points Exposed

Verified fields in the released dataset:
Dates of birth
Email addresses
Full names
Gender
IP addresses
Passwords
Phone numbers
Social media profiles
Usernames

Dark Web Verification

Status: Confirmed

  • Dataset containing approximately 9.7M records identified in breach intelligence sources.
  • The data is indexed and searchable across breach notification platforms.

Recommended Actions

⚠️ Do not assume this is low sensitivity.

Change Passwords
Change your Wishbone password immediately and any account sharing similar credentials.
Expect Targeted Phishing
Watch for emails referencing this breach. Verify communications through official channels.
Secure Email & Enable MFA
Email compromise is often the first pivot point. Enable multi-factor authentication.
Monitor Financial Accounts
Watch for unauthorized credit applications and suspicious activity.
Check Your Exposure
ObscureIQ clients: this breach is indexed in your profile.
Non-clients may request a breach impact review.

Frequently Asked Questions

What happened in the Wishbone data breach?

In January 2020, Wishbone experienced a data breach that exposed approximately 9.7M records containing personal information.

What data was exposed?

The exposed data includes fields such as auth token, date of birth, email address, full name, gender.

How many records were affected?

Approximately 9.7M records were affected based on current breach intelligence.

Protect Yourself

Check If You’re Affected

Enter your email to check if your data appears in this breach.

Get Free Breach Alerts

Be the first to know when new breaches are disclosed.

High-Risk? Get an Exposure Audit

Full-spectrum exposure audits for executives and public figures.

Request Consultation

ObscureIQ Advisory

We combine proprietary dark web access with commercial and restricted breach intelligence to verify exposure and assess real-world risk.

If you are:
  • A public-facing individual
  • A high-profile executive
  • A customer of Wishbone
  • Or concerned about credential reuse
Services
AuditsWipesThreat MonitoringTraining

Classification Tags

SocialEmailPhonePasswordsDOB

Powered by the ObscureIQ Breach Intelligence Database

© 2026 ObscureIQ · All Rights Reserved · Data Licensing

Latest from ObscureIQ

Credit

What Is Credit Monitoring? And Do I Want It? (Answer: Not Really)

July 14, 2025
Every time there’s a major data breach, companies scramble to offer “free” credit monitoring. It sounds like a responsible move.…
breach economycredit freezecredit scoreequifaxexperian
Credible Threats

Lock Down Browsers. Wipe Employee Footprints. Win Breach Wars.

September 2, 2025
Lock Down Browsers. Wipe Employee Footprints. Win Breach Wars. Over 80% of security incidents now start in the browser. Chrome.…
brave browserbreachesbrowser exploitbrowserschrome
Analysis

Sextortion Spam

May 10, 2025
Sextortion scams aren’t new, but they remain one of the most effective forms of cyber-enabled fraud. These scams don’t rely…
bitcoindeadlinefeargoogle maps apiransom