Impact & Downstream Threats
This breach carries critical risk due to the nature of exposed data fields and the scale of affected records.
- Credential stuffing against reused passwords across other platforms
- Identity verification bypass using name + date of birth combination
- Targeted phishing campaigns using exposed email addresses
- Doxxing risk from physical address exposure
Breach Intelligence
Executive Summary
In May 2016, a set of breached data originating from the virtual pet website "Neopets" was found being traded online. Allegedly hacked "several years earlier", the data contains sensitive personal information including birthdates, genders and names as well as almost 27 million unique email addresses. Passwords were stored in plain text and IP addresses were also present in the breach.
About Neopets
Virtual pet gaming platform.
Data Points Exposed
Dark Web Verification
Status: Confirmed
- Dataset containing approximately 68.5M records identified in breach intelligence sources.
- The data is indexed and searchable across breach notification platforms.
Recommended Actions
⚠️ Do not assume this is low sensitivity.
Non-clients may request a breach impact review.
Frequently Asked Questions
In May 2013, Neopets experienced a data breach that exposed approximately 68.5M records containing personal information.
The exposed data includes fields such as date of birth, email address, full name, gender, geographic locations.
Approximately 68.5M records were affected based on current breach intelligence.
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- A public-facing individual
- A high-profile executive
- A customer of Neopets
- Or concerned about credential reuse
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