CRITICAL SEVERITY

Neopets Data Breach

Verified by ObscureIQ Intelligence

8.5Severity
68.5MRecords
8Data Fields
2013Year

Impact & Downstream Threats

This breach carries critical risk due to the nature of exposed data fields and the scale of affected records.

Primary downstream threats:
  • Credential stuffing against reused passwords across other platforms
  • Identity verification bypass using name + date of birth combination
  • Targeted phishing campaigns using exposed email addresses
  • Doxxing risk from physical address exposure

Breach Intelligence

EntityNeopets
OrganizationPrivate Company • Hong Kong
Breach DateMay 2013
Disclosure45627.0
Records Exposed~68.5M
Attack VectorUnknown
SourceHave I Been Pwned / DataBreach.com / ObscureIQ intelligence
StatusConfirmed

Executive Summary

In May 2016, a set of breached data originating from the virtual pet website "Neopets" was found being traded online. Allegedly hacked "several years earlier", the data contains sensitive personal information including birthdates, genders and names as well as almost 27 million unique email addresses. Passwords were stored in plain text and IP addresses were also present in the breach.

About Neopets

Virtual pet gaming platform.

Private CompanyHong Kongneopets.com

Data Points Exposed

Verified fields in the released dataset:
Dates of birth
Email addresses
Full names
Gender
IP addresses
Passwords
Usernames

Dark Web Verification

Status: Confirmed

  • Dataset containing approximately 68.5M records identified in breach intelligence sources.
  • The data is indexed and searchable across breach notification platforms.

Recommended Actions

⚠️ Do not assume this is low sensitivity.

Change Passwords
Change your Neopets password immediately and any account sharing similar credentials.
Expect Targeted Phishing
Watch for emails referencing this breach. Verify communications through official channels.
Secure Email & Enable MFA
Email compromise is often the first pivot point. Enable multi-factor authentication.
Monitor Financial Accounts
Watch for unauthorized credit applications and suspicious activity.
Check Your Exposure
ObscureIQ clients: this breach is indexed in your profile.
Non-clients may request a breach impact review.

Frequently Asked Questions

What happened in the Neopets data breach?

In May 2013, Neopets experienced a data breach that exposed approximately 68.5M records containing personal information.

What data was exposed?

The exposed data includes fields such as date of birth, email address, full name, gender, geographic locations.

How many records were affected?

Approximately 68.5M records were affected based on current breach intelligence.

Protect Yourself

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Request Consultation

ObscureIQ Advisory

We combine proprietary dark web access with commercial and restricted breach intelligence to verify exposure and assess real-world risk.

If you are:
  • A public-facing individual
  • A high-profile executive
  • A customer of Neopets
  • Or concerned about credential reuse
Services
AuditsWipesThreat MonitoringTraining

Classification Tags

EmailPasswordsDOB

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