CRITICAL SEVERITYPharmacy

Rite Aid Data Breach

Rite Aid Pharmacy Chain Breach (2024): 12 Million Customer Records Including Driver's License Exposed via Employee Impersonation

U.S. pharmacy chain providing prescriptions, retail health products, and related services.

Verified by ObscureIQ Intelligence

8.0Severity
12.3MRecords
4Fields
2024Year

ObscureIQ Breach Intelligence Scores
0.0
Breach Risk Index
35
Data Value
0
Market Recency
0
days
Since Breach

Risk Interpretation

Severe risk of identity theft, fraud, and privacy harm. Pharmacy and prescription context can also enable targeted health-themed scams and expose sensitive medication or care relationships.

🎯 Impact & Downstream Threats

On June 6, 2024, an attacker impersonated a Rite Aid employee to compromise business credentials and gain access to customer systems — a social engineering attack the company detected and terminated within 12 hours. RansomHub claimed responsibility and published a sample of stolen data. Rite Aid confirmed the breach affected approximately 2.2 million customers whose purchase records from June 2017 through July 2018 were exposed, including names, addresses, dates of birth, and driver's license nu

Primary downstream threats:
  • SIM swap attacks where phone numbers are present
  • Doxxing risk from physical address exposure

🔓 Threat Vectors

Identity fraud & vehicle-related crime
Name-based social engineering
SIM swapping, vishing & SMS phishing
Physical stalking, mail fraud & identity verification
Home targeting, stalking & physical threat

📋 Breach Intelligence

EntityRite Aid
OrganizationPublic Company • USA
Breach Date2024-06-06
Disclosure2024-07-15
DBC Added2025-01-24
Records~12.3M (12,316,882 records)
Attack VectorUnknown
Data SubjectsCustomer: Direct
Breach PathwayInsider
SourceDataBreach.com / ObscureIQ
SensitivityStandard
CA Reported2024-07-15
Breach ID1148.0
StatusConfirmed

📝 Executive Summary

Rite Aid, the third-largest pharmacy chain in the United States, suffered a data breach in June 2024 after an attacker impersonated a company employee to obtain business credentials and access customer systems. The intrusion, a social engineering attack, was detected and shut down within 12 hours. The ransomware group RansomHub claimed responsibility and published a sample of the stolen data. Approximately 2.2 million customers were affected, with records drawn from purchases made between June 2017 and July 2018. The exposed data included names, home addresses, dates of birth, and driver's license numbers. Because Rite Aid operates in a pharmacy context, affected individuals face elevated risk beyond standard identity theft. The combination of government-issued ID details and purchase history can enable targeted health-themed scams or expose sensitive care and medication relationships to bad actors. Rite Aid began notifying affected customers in July 2024 and offered identity monitoring services. A class-action lawsuit filed in the Eastern District of Pennsylvania alleged the stolen data had been stored unencrypted and that notification was unreasonably delayed. In March 2025, Rite Aid agreed to a $6.8 million settlement. Class members may be eligible for up to $10,000 in documented losses and two years of credit monitoring. Affected individuals should monitor their credit, watch for suspicious communications referencing health or pharmacy activity, and consider placing a fraud alert or credit freeze with the major credit bureaus.

🏢 About Rite Aid

Rite Aid is the third-largest pharmacy chain in the United States, operating retail pharmacy locations across 15 states offering prescription services, over-the-counter health products, and general merchandise. The company is headquartered in Philadelphia. It has operated under significant financial and legal pressure throughout the early 2020s, including class action exposure related to opioid dispensing practices.

Company | Pharmacy retail and healthcare services | Drugstore chain | USA
Public CompanyUSAriteaid.com

🗂 Why They Hold Your Data

Pharmacy retailers collect highly sensitive customer identity, contact details, prescription and pharmacy records, payment-adjacent data, loyalty activity, and healthcare-service interactions across retail and clinical workflows.

📰 Recent Developments

Rite Aid filed for Chapter 11 bankruptcy in October 2023, citing federal lawsuits and financial liabilities related to the opioid crisis. It closed more than 700 stores as part of the restructuring and emerged from bankruptcy in September 2024 as a private company under a reorganization plan approved by a federal judge in June 2024. The 2024 data breach occurred during this bankruptcy and restructuring period.

🔍 Data Points Exposed

4 verified field types:
Phone Number
Driver Licence
Name
Home Address

Exposure Categories

CredentialsDL
LocationPHYS ADDR

Canonical Fields

drivers_license, full_name, phone_number, physical_address:home

🌐 Dark Web Verification

Confirmed
  • Dataset containing ~12.3M records identified in breach intelligence sources
  • Data indexed and searchable across breach notification platforms
  • Source: rite-aid-2024

🛡 Recommended Actions

⚠️ Do not assume this is low sensitivity.

1Freeze Your Credit
Place a credit freeze with Equifax, Experian, and TransUnion.
2Expect Targeted Phishing
Watch for emails referencing this breach. Verify through official channels.
3Enable MFA Everywhere
Enable multi-factor authentication on all accounts.
4Monitor Accounts
Watch for unauthorized activity on financial and personal accounts.
5Check Your Exposure
ObscureIQ clients: this breach is indexed in your profile.

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ObscureIQ Advisory

We combine proprietary dark web access with commercial and restricted breach intelligence to verify exposure and assess real-world risk.

If you are:
  • A public-facing individual
  • A high-profile executive
  • A customer of Rite Aid
  • Or concerned about credential reuse
Services
AuditsWipesThreat MonitoringTraining

Classification Tags

PharmacyPhoneAddress

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