Marketplace Platform · Online retail and independent seller commerce · Indie e-commerce marketplace · Global
Independent seller e-commerce marketplace.
The Breach Risk Index (BRI) is a proprietary 0–100 score rating how dangerous a breach is right now, based on how recently the data has been circulating on the dark web and how valuable it is to attackers.
On 4 April 2019, e-commerce platform Storenvy was breached. The full corpus of 23 million rows (11,052,071 unique email addresses) was put up for sale, containing usernames, IP addresses, city, gender, date of birth, and original salted SHA-1 password hashes. A 1.8 million-row subset with cracked hashes was later posted publicly.
Full threat analysis, exploitation vectors, and principal guidance below.
10 additional sections · verified field analysis · defensive doctrine
11.1M records analyzed
Storenvy is an online marketplace and store-builder platform that lets independent merchants set up storefronts and sell products to consumers.
Indie e-commerce marketplaces collect buyer and seller identity, contact details, addresses, payment-adjacent data, order history, and storefront activity across online retail workflows.
The breach data circulated years later; in early 2025 a 1.8 million-row subset of cracked password hashes was posted publicly.
The mix of contact, demographic, and location data with crackable SHA-1 credentials supports credential stuffing, profiling, and targeted phishing of both shoppers and merchants.
• Credential stuffing against reused passwords across other platforms | • Targeted phishing campaigns using exposed email addresses | • Doxxing risk from physical address exposure
A consumer-service breach: contact and account data supports phishing, account takeover and profile enrichment. For a high-profile principal the main risk is credible impersonation and enrichment of existing exposure.
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