Impact & Downstream Threats
This breach carries high risk due to the nature of exposed data fields and the scale of affected records.
- Credential stuffing against reused passwords across other platforms
- Identity verification bypass using name + date of birth combination
- Targeted phishing campaigns using exposed email addresses
Breach Intelligence
Executive Summary
In June 2020, Scentbird, a private company based in USA, experienced a data exposure due to a security misconfiguration, resulting in approximately 5.8M records containing date of birth, email address, full name, gender, password, password strength.
The presence of password data in the breach increases the risk of credential stuffing attacks on other services.
The incident has been cataloged by both Have I Been Pwned and DataBreach.com. ObscureIQ has independently verified and classified this breach as part of its ongoing threat intelligence operations.
About Scentbird
Subscription service for fragrances.
Data Points Exposed
Dark Web Verification
Status: Confirmed
- Dataset containing approximately 5.8M records identified in breach intelligence sources.
- The data is indexed and searchable across breach notification platforms.
Recommended Actions
⚠️ Do not assume this is low sensitivity.
Non-clients may request a breach impact review.
Frequently Asked Questions
In June 2020, Scentbird experienced a data breach that exposed approximately 5.8M records containing personal information.
The exposed data includes fields such as date of birth, email address, full name, gender, password.
Approximately 5.8M records were affected based on current breach intelligence.
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ObscureIQ Advisory
We combine proprietary dark web access with commercial and restricted breach intelligence to verify exposure and assess real-world risk.
- A public-facing individual
- A high-profile executive
- A customer of Scentbird
- Or concerned about credential reuse
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