Pluto TV 2018 Data Breach
Streaming / Streaming
Pluto TV 2018 Data Breach
An internet television service.
Confirmed · ObscureIQ Intelligence
Breach Risk Index i
8/100
Lower riskHigher risk
Lower: limited current risk based on data value and recency.
Data Sensitivity i
StandardExposed data is largely lower-sensitivity. Standard identity-protection precautions are advised.
3.2MRecords
2018Year
The Breach Risk Index (BRI) is a proprietary 0–100 score rating how dangerous a breach is right now, based on how recently the data has been circulating on the dark web and how valuable it is to attackers.
Breach Summary
In October 2018, the internet television service Pluto TV suffered a data breach which was then shared extensively in hacking communities. Pluto TV "decided not to proactively inform users of the breach" which contained 3.2M unique email and IP addresses, names, usernames, genders, dates of birth and passwords stored as bcrypt hashes. The data was provided to HIBP by dehashed.com.
Full threat analysis, exploitation vectors, and principal guidance below.
10 additional sections · verified field analysis · defensive doctrine
Querying breach corpus…
Cross-referencing exposed field types…
Resolving threat-actor attribution…
Compiling principal risk advisory…
3.2M records analyzed
About Pluto TV
Pluto TV is an internet television service.
Why They Hold Your Data
Pluto TV is an internet television service. Services like this typically hold dates of birth, device information, email addresses, names, gender, IP addresses, passwords, social profiles, usernames through account registration and normal operations.
Recent Developments
The Pluto TV dataset circulated publicly; treat as part of the standing exposure landscape.
Data Points Exposed
9 verified field types
Date of Birth High
Device Information
Email Address
Full Name
Gender
IP Address
Password High
Social Media Profile
Username
Breach Impact
The exposure of credentials alongside personal data heightened account-takeover and reuse risk for Pluto TV users and drew scrutiny of its data protection.
Exploitation & Downstream Threats
• Credential stuffing against reused passwords across other platforms | • Identity verification bypass using name + date of birth combination | • Targeted phishing campaigns using exposed email addresses | • Social media account targeting and impersonation
Principal Risk Advisory
What this means for a principal
A consumer-service breach: contact and account data supports phishing, account takeover and profile enrichment. For a high-profile principal the main risk is credible impersonation and enrichment of existing exposure.
What You Should Do
- Reset any reused passwords and enable MFA on email first, then financial accounts.
- Do not use unofficial 'am I affected' lookups; several are themselves harvesting operations.
How ObscureIQ Can Help
- Corpus confirmation: determine whether and where the principal (plus household and staff) appear in this dataset and which specific fields are exposed for them.
- Exposure mapping: cross-reference the exposed identifiers against broker-available data to size and prioritize the principal's wider footprint.
- ThreatWatch tuned to this incident's identifiers and misuse pattern (impersonation and targeting patterns, not generic credential monitoring).
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