Life360 2024 Data Breach

Life360 Family Safety App API Data Scrape (2024): 443K User Records Including Name & Phone Exposed

Platform · Location sharing and family safety services · Mobile tracking platform · Global

Life360 Family Safety App API Data Scrape (2024): 443K User Records Including Name & Phone Exposed

Family location sharing and safety app.

Confirmed · ObscureIQ Intelligence
Breach Risk Index i
44/100
Lower riskHigher risk
Moderate: notable exposure with meaningful misuse potential.
Data Sensitivity i
Standard
Exposed data is largely lower-sensitivity. Standard identity-protection precautions are advised.
442KRecords
2024Year

The Breach Risk Index (BRI) is a proprietary 0–100 score rating how dangerous a breach is right now, based on how recently the data has been circulating on the dark web and how valuable it is to attackers.

Classification Tags
API ExposureGeolocationUsers2024

Breach Summary

In July 2024, data scraped from a misconfigured/unsecured Life360 login API was posted online, exposing about 443,000 unique email addresses along with names and phone numbers in most cases. Location data was not part of this exposure.

Full threat analysis, exploitation vectors, and principal guidance below.

9 additional sections · verified field analysis · defensive doctrine

Querying breach corpus…
Cross-referencing exposed field types…
Resolving threat-actor attribution…
Compiling principal risk advisory…

442K records analyzed

About Life360

Life360 is a family location-sharing and safety app.

Why They Hold Your Data

Location-sharing and family-safety platforms collect highly sensitive account data, phone numbers, device identifiers, precise location history, family relationship mappings, and alert or activity records tied to household coordination and tracking.

Data Points Exposed

3 verified field types
Email Address
Full Name
Phone Number

Breach Impact

Contact data supports phishing and smishing; while Life360 is a family/child-location product, the exposed set is contact info, not location - though the app context can heighten targeting concern.

Exploitation & Downstream Threats

• SIM swap attacks where phone numbers are present | • Targeted phishing campaigns using exposed email addresses

Principal Risk Advisory

What this means for a principal

A consumer-service breach: contact and account data supports phishing, account takeover and profile enrichment. For a high-profile principal the main risk is credible impersonation and enrichment of existing exposure.

What You Should Do

  1. Guard against SIM-swap and vishing: add a carrier port-out PIN and verify any 'support' calls independently.
  2. Do not use unofficial 'am I affected' lookups; several are themselves harvesting operations.

How ObscureIQ Can Help

  1. Corpus confirmation: determine whether and where the principal (plus household and staff) appear in this dataset and which specific fields are exposed for them.
  2. Exposure mapping and footprint neutralization: cross-reference against broker-available data and suppress still-removable elements, prioritizing address and phone, since this record re-seeds broker networks.
  3. ThreatWatch tuned to this incident's identifiers and misuse pattern (impersonation and targeting patterns, not generic credential monitoring).

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