Impact & Downstream Threats
This breach carries high risk due to the nature of exposed data fields and the scale of affected records.
- Credential stuffing against reused passwords across other platforms
- Targeted phishing campaigns using exposed email addresses
Breach Intelligence
Executive Summary
In January, the maker of teddy bears that record children's voices and sends them to family and friends via the internet CloudPets left their database publicly exposed and it was subsequently downloaded by external parties (the data was also subject to 3 different ransom demands). 583k records were provided to HIBP via a data trader and included email addresses and bcrypt hashes, but the full extent of user data exposed by the system was over 821k records and also included children's names and references to portrait photos and voice recordings.
About CloudPets
CloudPets is a connected toy system that allows parents and children to exchange voice messages through internet-enabled stuffed animals. The platform links mobile apps, cloud storage, and physical devices, creating a persistent communication channel tied to child identity.
Data Points Exposed
Dark Web Verification
Status: Confirmed
- Dataset containing approximately 584K records identified in breach intelligence sources.
- The data is indexed and searchable across breach notification platforms.
Recommended Actions
⚠️ Do not assume this is low sensitivity.
Non-clients may request a breach impact review.
Frequently Asked Questions
In January 2017, CloudPets experienced a data breach that exposed approximately 584K records containing personal information.
The exposed data includes fields such as email address, family member names, password.
Approximately 584K records were affected based on current breach intelligence.
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- A public-facing individual
- A high-profile executive
- A customer of CloudPets
- Or concerned about credential reuse
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