Gap Data Breach
Status: Confirmed
Breach Intelligence Summary
Entity: Gap · Actor: LAPSUS$ · Source: DataBreach.com / ObscureIQ intelligence
Attack: Ransomware via SSO/identity provider compromise
Timeline: Breach (Oct, 2025) · Reported (Oct, 2025) · Leak (10/11/25)
Exposure: 224K+ records · Email, Phone Number, Name, Home Address
Status: Confirmed · Risk: Moderate (Phishing / SIM swap)
Summary
Just before midnight on October 10’th 2025 (11:59 p.m. ET) , the group calling itself Scattered LAPSUS$ Hunters published what it claimed was a Gap Inc. dataset , following days of public ransom countdowns and extortion demands on its leak site. The group alleged that the data was taken from Gap’s Salesforce environment , as part of a broader 2025 campaign exploiting Salesforce-connected systems. Our independent parse confirmed 256 200 unique email addresses , 152 100 phone numbers and 146 100 home addresses contained in the leaked dataset. The data structure is consistent with Salesforce PersonAccount exports featuring customer or contact records system metadata and loyalty account fields. As of publication , Gap Inc. has not confirmed any breach and the authenticity or origin of the dataset remains unverified, .
Breach Unveiled Early October 2025: Gap Inc. appears on the Scattered LAPSUS$ Hunters leak site alongside other alleged Salesforce clients. October 10 2025: The group issues a public ransom deadline threatening full release if no payment is made. October 11 2025 (11:59 p.m. ET): Countdown expires; the group posts the full archive under Gap’s name. As of this writing , Gap has made no public statement and no data-breach notifications or regulatory filings, appear on state or federal portals.
About the Threat Actor Scattered LAPSUS$ Hunters emerged in mid-2025 positioning itself as a spiritual successor to LAPSUS$ . The group runs a public leak portal featuring ransom countdowns and payment deadlines , and when demands are ignored it posts full datasets. Unlike encryption-based ransomware groups their operations focus on data theft extortion and public exposure .
The Bigger Picture The Gap posting is the latest in a string of Salesforce-linked extortion cases throughout 2025 joining leaks naming Albertsons Qantas and others. The recurring structure and metadata across these dumps underscore potential systemic risks within shared CRM and SaaS integrations . Until Gap Inc. or Salesforce confirm or deny the compromise the scope authenticity and impact of the leaked data remain uncertain. DataBreach.com has indexed and anonymized the dataset, for monitoring and research transparency.
Data found in the breach 🧍 Personal Information
Full name – ✅ Present Record type (PersonAccount) – ✅ Present Gender – ⛔ Empty, Birthdate / age – ⛔ Empty
📧 , Contact Information
Email address – ✅ Present Phone number – ✅ Present Mailing address (street city state ZIP country) – ✅ Present Shipping address – ✅ Present Country – ✅ Present, Alternate phone or email – ⛔ Empty
💳 , Account & Loyalty Data
Customer account ID – ✅ Present External customer ID – ✅ Present Registration date – ✅ Present Rewards and loyalty program information – ✅ Present (includes points balance tier and value) Reward tier (US/CA) – ✅ Present Fraud status – ✅ Present (“Blue”) Reward points fields – ✅ Present (including active pending and value in USD), Loyalty email – ⛔ Empty
🏢 , Company / System Fields
Store primary ID – ✅ Present Market code – ✅ Present (“US”) Brand code – ✅ Present (“BR”) Owner profile / agent – ✅ Present Ownership flags – ✅ Present (e.g. , hasNoOwner__c: true )
Record IDs (AccountId ContactId) – ✅ Present Record creation date – ✅ Present Record modification date – ✅ Present SystemModstamp – ✅ Present Created by / modified by IDs – ✅ Present Record type ID – ✅ Present Photo URL – ✅ Present Sync status and timestamps – ✅ Present
💬 , Marketing & Communication
Email opt-out flags – ⛔ Empty, Direct marketing / consent fields – ⛔ Empty
📊 , Activity & Visit Metrics
Total visits – ✅ Present (0.0) Total time – ✅ Present (0.0) Starred flag – ✅ Present (false)
About Gap
Gap is the organization affected by this breach. User data may have been generated through account creation, service usage, or business operations.
If you have interacted with Gap in any capacity, your data may be included in this breach.
Threat Actor: LAPSUS$
This breach has been attributed to LAPSUS$. The group is known for data theft campaigns targeting organizations through various intrusion methods.
- SSO/identity provider compromise
Breach Exploitation Status
Moderate
Status
Detected
Possible
Possible
Unknown
Unknown
3–5 years
Phone numbers and addresses change over time but remain valid long enough for sustained exploitation campaigns.
Data Points Exposed
Dark Web Verification
Status: Confirmed
- Dataset containing approximately 224K+ records has been identified in breach intelligence sources.
- The data is indexed and searchable across breach notification platforms.
Impact
This breach carries moderate risk due to the nature of exposed data fields and the scale of affected records.
- Targeted phishing referencing Gap accounts or services
- SIM-swap attempts where phone numbers are present
- Physical mail scams and address-based identity verification fraud
- Data broker enrichment and resale
Recommendations for Impacted Individuals
If you believe your information may be included:
Non-clients may request a breach impact review.
Gap account updates
Password reset requests
Verify directly through official channels.
Email compromise is often the first pivot point.
Frequently Asked Questions
In Oct, 2025, Gap experienced a data breach that resulted in the exposure of approximately 224K+ records containing personal information.
The exposed data includes Email, Phone Number, Name, Home Address.
Approximately 224K+ records were affected based on current breach intelligence.
Yes. This breach is treated as confirmed based on data observed in breach intelligence platforms.
Data circulation has been detected across breach-sharing channels. Downstream exploitation risk exists based on the nature of the exposed fields.
Rotate passwords associated with Gap, enable multi-factor authentication on email and financial accounts, and monitor for suspicious activity.
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Corporate Accountability
Organizations that collect personal data have a duty to implement reasonable safeguards and to notify affected individuals when breaches occur.
Scope assessments may evolve as investigations continue. Users should not rely solely on early estimates when making risk decisions.
ObscureIQ Advisory
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- A public-facing individual
- A high-profile executive
- A customer of Gap
- Or simply concerned about credential reuse
We can confirm whether your information is circulating and evaluate downstream threat vectors.