Promofarma 2021 Data Breach
Healthcare / Online Pharmacy & Para-pharmacy Marketplace / Consumer e-commerce / Spain (Europe)
Promofarma 2021 Data Breach
Spanish online pharmacy and para-pharmacy marketplace selling health, beauty and wellness products across Europe.
Confirmed · ObscureIQ Intelligence
Breach Risk Index i
45/100
Lower riskHigher risk
Moderate: notable exposure with meaningful misuse potential.
Data Sensitivity i
StandardExposed data is largely lower-sensitivity. Standard identity-protection precautions are advised.
4.9MRecords
2021Year
The Breach Risk Index (BRI) is a proprietary 0–100 score rating how dangerous a breach is right now, based on how recently the data has been circulating on the dark web and how valuable it is to attackers.
Breach Summary
A Promofarma customer database surfaced for sale on a dark-web marketplace in August 2019, containing more than 2.7 million records with roughly 1.28 million unique email addresses and customer names. Promofarma became aware on August 6, 2019 and activated its incident response; Spain's AEPD later dismissed proceedings, finding adequate technical and organizational measures. The data was indexed by Have I Been Pwned.
Full threat analysis, exploitation vectors, and principal guidance below.
10 additional sections · verified field analysis · defensive doctrine
Querying breach corpus…
Cross-referencing exposed field types…
Resolving threat-actor attribution…
Compiling principal risk advisory…
4.9M records analyzed
About Promofarma
Promofarma is a Spanish online pharmacy and para-pharmacy marketplace, based in Barcelona, selling health, beauty, personal-care and wellness products from pharmacies across Europe. It operates as a consumer e-commerce platform (part of the DocMorris/Zur Rose group) connecting shoppers with pharmacy sellers.
Why They Hold Your Data
As a consumer health-and-beauty e-commerce marketplace, Promofarma holds customer-account records including names and email addresses, plus order and contact information; while it is pharmacy-adjacent, the exposed data in this incident centers on customer identity and contact rather than clinical records.
Recent Developments
In August 2019 a Promofarma customer database appeared for sale on a dark-web marketplace; the company activated its security protocol, and Spain's data-protection authority (AEPD) later closed proceedings citing adequate safeguards. The dataset was subsequently indexed by Have I Been Pwned.
Data Points Exposed
1 verified field types
Email Address
Breach Impact
The breach exposed a large European consumer base to phishing and enrichment risk, with GDPR/AEPD regulatory scrutiny (ultimately closed without penalty). Because the exposed fields are contact-oriented rather than clinical or financial, the impact centers on spam, phishing and profile enrichment.
Exploitation & Downstream Threats
• Targeted phishing campaigns using exposed email addresses
Principal Risk Advisory
What this means for a principal
A healthcare-linked breach: exposure ties a named individual to a provider relationship and, where clinical or insurance data is present, to conditions and treatment. For a high-profile principal the main risk is credible impersonation and enrichment of existing exposure.
What You Should Do
- Do not use unofficial 'am I affected' lookups; several are themselves harvesting operations.
How ObscureIQ Can Help
- Corpus confirmation: determine whether and where the principal (plus household and staff) appear in this dataset and which specific fields are exposed for them.
- Exposure mapping: cross-reference the exposed identifiers against broker-available data to size and prioritize the principal's wider footprint.
- ThreatWatch tuned to this incident's identifiers and misuse pattern (impersonation and targeting patterns, not generic credential monitoring).
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