HIGH SEVERITY

Bitly Data Breach

Verified by ObscureIQ Intelligence
Xinf@

7.0Severity
9.3MRecords
3Data Fields
2014Year

Impact & Downstream Threats

This breach carries high risk due to the nature of exposed data fields and the scale of affected records.

Primary downstream threats:
  • Credential stuffing against reused passwords across other platforms
  • Targeted phishing campaigns using exposed email addresses

Breach Intelligence

EntityBitly
OrganizationPrivate Company • USA
Breach DateMay 2014
Disclosure45627.0
Records Exposed~9.3M
Attack VectorMisconfiguration
SourceHave I Been Pwned / DataBreach.com / ObscureIQ intelligence
StatusConfirmed

Executive Summary

In May 2014, the link management company Bitly announced they'd suffered a data breach. The breach contained over 9.3 million unique email addresses, usernames and hashed passwords, most using SHA1 with a small number using bcrypt.

About Bitly

URL shortening and link management service.

Private CompanyUSAbitly.com

Data Points Exposed

Verified fields in the released dataset:
Email addresses
Passwords
Usernames

Dark Web Verification

Status: Confirmed

  • Dataset containing approximately 9.3M records identified in breach intelligence sources.
  • The data is indexed and searchable across breach notification platforms.

Recommended Actions

⚠️ Do not assume this is low sensitivity.

Change Passwords
Change your Bitly password immediately and any account sharing similar credentials.
Expect Targeted Phishing
Watch for emails referencing this breach. Verify communications through official channels.
Secure Email & Enable MFA
Email compromise is often the first pivot point. Enable multi-factor authentication.
Monitor Financial Accounts
Watch for unauthorized credit applications and suspicious activity.
Check Your Exposure
ObscureIQ clients: this breach is indexed in your profile.
Non-clients may request a breach impact review.

Frequently Asked Questions

What happened in the Bitly data breach?▾

In May 2014, Bitly experienced a data breach that exposed approximately 9.3M records containing personal information.

What data was exposed?▾

The exposed data includes fields such as email address, password, username.

How many records were affected?▾

Approximately 9.3M records were affected based on current breach intelligence.

Protect Yourself

Check If You’re Affected

Enter your email to check if your data appears in this breach.

Get Free Breach Alerts

Be the first to know when new breaches are disclosed.

High-Risk? Get an Exposure Audit

Full-spectrum exposure audits for executives and public figures.

Request Consultation

ObscureIQ Advisory

We combine proprietary dark web access with commercial and restricted breach intelligence to verify exposure and assess real-world risk.

If you are:
  • A public-facing individual
  • A high-profile executive
  • A customer of Bitly
  • Or concerned about credential reuse
Services
AuditsWipesThreat MonitoringTraining
Contact
Phone(855) 763-7273Emailinfo@obscureiq.com

© 2026 ObscureIQ. All Rights Reserved.

Classification Tags

MisconfigurationEmailPasswords

Powered by the ObscureIQ Breach Intelligence Database

© 2026 ObscureIQ · All Rights Reserved · Data Licensing

Latest from ObscureIQ

Credit

What Is Credit Monitoring? And Do I Want It? (Answer: Not Really)

July 14, 2025
Every time there’s a major data breach, companies scramble to offer “free” credit monitoring. It sounds like a responsible move.…
breach economycredit freezecredit scoreequifaxexperian
Credible Threats

Lock Down Browsers. Wipe Employee Footprints. Win Breach Wars.

September 2, 2025
Lock Down Browsers. Wipe Employee Footprints. Win Breach Wars. Over 80% of security incidents now start in the browser. Chrome.…
brave browserbreachesbrowser exploitbrowserschrome
Analysis

Sextortion Spam

May 10, 2025
Sextortion scams aren’t new, but they remain one of the most effective forms of cyber-enabled fraud. These scams don’t rely…
bitcoindeadlinefeargoogle maps apiransom