Pixlr 2020 Data Breach
Platform · Photo editing and design tools · SaaS creative platform · Global
Pixlr Online Photo Editing App Breach (2020): 1.9 Million User Accounts Including Passwords Exposed
Online photo editing platform.
Confirmed · ObscureIQ Intelligence
Breach Risk Index i
8/100
Lower riskHigher risk
Lower: limited current risk based on data value and recency.
Data Sensitivity i
StandardExposed data is largely lower-sensitivity. Standard identity-protection precautions are advised.
1.9MRecords
2020Year
The Breach Risk Index (BRI) is a proprietary 0–100 score rating how dangerous a breach is right now, based on how recently the data has been circulating on the dark web and how valuable it is to attackers.
Breach Summary
In October 2020, online photo editor Pixlr suffered a data breach exposing 1,921,141 user records, posted for free by ShinyHunters who said the data was taken while breaching the 123RF stock-photo site (both owned by Inmagine). The exposure stemmed from an unsecured AWS storage bucket. Data included names, email addresses, usernames, social-media profiles, country, and SHA-512 password hashes.
Full threat analysis, exploitation vectors, and principal guidance below.
10 additional sections · verified field analysis · defensive doctrine
Querying breach corpus…
Cross-referencing exposed field types…
Resolving threat-actor attribution…
Compiling principal risk advisory…
1.9M records analyzed
About Pixlr
Pixlr is a popular online photo-editing web app, owned by Inmagine (the same parent as 123RF).
Why They Hold Your Data
Creative software platforms collect user accounts, emails, billing records, project-linked metadata, and usage history tied to photo editing and design workflows.
Data Points Exposed
5 verified field types
Email Address
Full Name
Geographic location
Password High
Social Media Profile
Breach Impact
SHA-512 without salt is crackable, exposing reused credentials; the shared-parent link means the same actor/incident touched 123RF customers too.
Exploitation & Downstream Threats
• Credential stuffing against reused passwords across other platforms | • Targeted phishing campaigns using exposed email addresses | • Doxxing risk from physical address exposure | • Social media account targeting and impersonation
Principal Risk Advisory
What this means for a principal
A consumer-service breach: contact and account data supports phishing, account takeover and profile enrichment. For a high-profile principal the main risk is credible impersonation and enrichment of existing exposure.
What You Should Do
- Reset any reused passwords and enable MFA on email first, then financial accounts.
- Do not use unofficial 'am I affected' lookups; several are themselves harvesting operations.
How ObscureIQ Can Help
- Corpus confirmation: determine whether and where the principal (plus household and staff) appear in this dataset and which specific fields are exposed for them.
- Exposure mapping: cross-reference the exposed identifiers against broker-available data to size and prioritize the principal's wider footprint.
- ThreatWatch tuned to this incident's identifiers and misuse pattern (impersonation and targeting patterns, not generic credential monitoring).
S
Threat Actor: ShinyHuntersConfidence: High
Motivation: Financial extortion, data sale
A prolific data theft and extortion group that began as a database theft and resale actor and evolved toward SaaS-focused extortion. Recent activity involves vishing, credential harvesting, SSO compromise, and theft of customer data from cloud and SaaS environments.
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